Since 1908, Yellow Pages has been helping Canadian businesses with innovative advertising solutions. As part of our "Ask Our Expert" series, we’re answering common questions about our products and services. One of our most popular offerings is Priority Placement on YP.ca. YP.ca is one of Canada’s most visited business listing platforms, connecting millions of Canadians to local businesses. With exclusive priority placement options, Yellow Pages helps your business stand out and attract more customers.
Our Expert Explains: What is YP.ca's Mission?
"YP.ca is Canada’s most comprehensive source for finding and contacting local businesses. A business profile on YP.ca provides a one-stop shop for potential clients to get a variety of information they need to make/take a decision. This includes hours of operation, location details, business photos, client reviews and most importantly, contact information. With over 145 million visits to our digital properties a year, a Yellow Pages business profile will ensure your business appears where people are looking."
Get Found Where Your Customers Are Searching
Want to boost your business' visibility online? Include YP.ca in your marketing strategy!
With 2.5 million businesses listed, YP.ca is a trusted source for Canadians. By adding priority placement, we allow your business to rank above competitors, ensuring it gets noticed by potential customers.
Learn More about Priority Placement
Find out how Yellow Pages Priority Placement can help your business grow by increasing visibility and connecting with customers.
About Cheryl
Cheryl celebrated her 18 years of service with Yellow Pages in 2024. Starting with the Operations team as a Business Services Manager in 2006, she quickly made an impact within the organization and took on a Senior Sales Manager role only 2 short years after joining the company. Since 2008, Cheryl has helped small and medium businesses across Canada enhance their presence online with exemplary leadership for her sales teams, all while developing and deploying go-to-market training for Yellow Pages' nationwide sales force.
She has a Bachelor of Commerce degree with a concentration in Marketing from Memorial University of Newfoundland and currently resides in Airdrie, AB.
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