Being Found Online: A Matter of Optimization

Search engines can be complex, confusing and overwhelming when it comes to online visibility. Due to their always-changing algorithms, search engines can be unpredictable. While it’s impossible to guarantee a specific ranking, proven Search Engine Optimization (SEO) techniques can significantly boost your business’ online visibility.

Our Expert Explains: What Is SEO?

"SEO stands for Search Engine Optimization.

It is the processes and actions taken on the backend of your website that help your site be found more easily on search engines like Google, Yahoo and Bing, maps, and the local pack.

The primary goal of SEO is to improve your website’s performance, credibility, and relevance organically. Helping your business outrank your competitors.

Using various techniques respecting Google best practices we improve your visibility to bring more organic traffic for your business."

How Does SEO Help Your Business?

SEO makes it easier for potential and existing customers to find your business online. By optimizing your website for search engines, you can:

1. Improve Your Ranking: Outrank competitors in search results, increasing visibility for people searching for your products or services.

2. Attract Organic Traffic: Drive more website visitors without relying solely on paid ads.

3. Enhance Credibility: Build trust with search engines and customers by presenting a professional, user-friendly website.

Our Proven SEO Strategies

At Yellow Pages, we align our strategies with Google’s best practices to ensure your long-term success. Here’s how we help:

• Website Optimization: Improve site speed, mobile compatibility, and overall user experience.

• Keyword Research: Target the most relevant keywords your customers are searching for.

• Local SEO: Improve visibility in local search results and maps, connecting with nearby customers.

• Content Enhancement: Create and optimize content that aligns with your business goals and resonates with your audience.

Why Choose Yellow Pages for SEO?

Our team of experts stays on top of the ever-changing search engine landscape. Partner with us for tailored SEO strategies designed to drive organic traffic and grow your business.

Get Started Today!

Discover Search Engine Optimization

About Cheryl

Cheryl celebrated her 18 years of service with Yellow Pages in 2024. Starting with the Operations team as a Business Services Manager in 2006, she quickly made an impact within the organization and took on a Senior Sales Manager role only 2 short years after joining the company.

Since 2008, Cheryl has helped small and medium businesses across Canada enhance their presence online with exemplary leadership for her sales teams, all while developing and deploying go-to-market training for Yellow Pages' nationwide sales force.

She has a Bachelor of Commerce degree with a concentration in Marketing from Memorial University of Newfoundland and currently resides in Airdrie, AB.